by Scott Grant | Jan 27, 2023 | Blog, Digital Strategy, Marketing, Paid Media Acquisition, Social Media |
LinkedIn is an effective tool for generating B2B leads. It offers a wide network of professionals to interact with and a variety of services to help you reach your target audience thanks to its over 700 million members. This article will teach you how to leverage...
by CCP Digital Staff | Jun 3, 2016 | Digital Strategy, Facebook Advertising, Paid Media Acquisition, Paid Search |
If you’ve been in the enterprise search game for as long as I have, you’ve seen many of the same vendors dominate the ecosystem for the better part of a decade. Marin Software, Kenshoo, Adobe Media Optimizer/Efficient Frontier, Google DoubleClick and others have been...
by CCP Digital Staff | Jan 26, 2016 | Content Marketing, Paid Media Acquisition |
Albert Einstein’s definition of insanity is doing the same thing over and over while expecting different results — does this sound like marketing? Traditional marketing tactics, such as paying to create and distribute new ads, are still common even though The Guardian...