There seems to be a disconnect between the kind of content consumers want, vs. the kind of content marketers think they are delivering. Stackla is a forward-moving company that offers an AI-powered platform that provides User-Generated Content (UGC) for Enterprise. They cater to global brands that encompass a range of industries—anything from food and beverage to travel to automotive. Their new 2019 report, which surveyed 1,590 consumers and 150 B2C marketers, is eye-opening.
See how you can start getting better content with less effort.